Elaine Marshall, ACWP is a industry veteran with over 12 years experience in wine marketing, sales, and brand building. Her clients have included Sunset Magazine Wine Club, Lucas Winery, Kapcsandy Family Winery, David Noyes Wines, Brooks Winery, Calistoga Cellars, "Wine, Women and Shoes," and Windsor Vineyards. She specializes in e-commerce marketing and wine club operations, bringing her email design, SEO, social networking, and direct mail experience to all of her winery and third-party marketing clients.
Elaine Marshall founded the First Street Wine Company in Livermore, California. A former restaurant sommelier, Marshall is an Advanced Certified Wine Professional of the Culinary Institute of America. A specialist in New World wines, especially Syrah/Shiraz, Marshall has studied extensively the wines of California, Australia, France, Greece and the Pacific Northwest. Elaine holds a Diploma as a Hellenic Wine Ambassador. Accepted to the Institute of Masters of Wine program in 2006, she tastes hundreds of wines annually. She has served as a wine judge for many California wine competitions, including Santa Cruz Mountains Winery Association and World of Wine Festival. (Read about her experience here.) Elaine is an adjunct faculty member of the Culinary Institute of America where she teaches about world wine regions. Elaine also lectures as part of the University of Bordeaux's Wine MBA/OIV program held at UC Davis every summer. She also serves as wine educator for Les Confreries des Chevaliers du Tastevin, Silicon Valley Chapter.
A graduate of the University of California at Davis, she has produced and bottled her own private-label wine for multiple vintages. Her wine reviews have been published in Diablo Magazine, SoBeFit Magazine and in various on-line newsletters, including Sunset Magazine, AllExperts.com, IntoWine.com, and Better Homes and Gardens.
“Elaine has deep and broad knowledge of her field. She also understands the needs and goals of her clients, and delivers wine content that fits the need perfectly.”
Sara Schneider, Wine Editor, Sunset Magazine October 14, 2008